Thursday, May 27, 2010

IndiGreen: Go Bollywood

Bollywood+Fashion+Eco-friendly now isn't that a good concoction. IndiGreen is a relatively new brand launched in India and is owned by Nidhi Singh and her partner Gaurav Gupta. This is one of the funkiest projects i have come across in a long time . 

What is it they do?

Indigreen is Hand-painted Art work on  tee's, dresses, bags jackets and belts.The Brand uses Bollywood as there source of inspiration I.E movie posters.They also have embellished works which is made by the women of SEWA(an NGO). They use Organic cotton so the brand is in tune with the go green mantra.Right now they have limited editions only but Nidhi claims that they never disappoint fans when they come with requests . Take a look at some samples...






































There is something about yesteryears posters which immediately gets you hooked. This is a brown tunic with a fun embellished belt .




































Now wouldn't this be so chic for an evening coffee or laid back session of chit-chatting with  friends after an evening movie maybe




































I would totally wear this for an evening Karaoke.


Wouldn't this be apt for a laid back house party.

Extreme left is Nidhi Singh

This was the launch of IndiGreen in Melange (Bombay), where some of Nidhi's friends had a fun session of trails with the indie green clothes .The collection in Bangalore is available at Kimaya UB City.

If its too hot outside to go shop or your simply lazy ? Indie green has a solution they have an online store as well for more do check there website where you can place orders as well  IndiGreen

26 comments:

  1. A good initiative..Black dress is pretty funky..

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  2. fantastic stuff...i luurrvveee movie, feels like made for me *off i go to the online store* :)

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  3. oooh!! I love old bollywood posters..they have such a vintage look..do they do it on bags?? will check out their website right away..

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  4. @Sonali: i knew you would be particularly interested :)
    You should check guys

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  5. How gorgeous!! I love the black dress. These designs are darling. :P

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  6. Good start..and belts are funky..but you havent stated the price points.

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  7. @Samvedhna: its supposed to be a luxury brand i am not to sure of the pricing

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  8. Lovely clothes, like the back one. :)

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  9. Nice concept. Let me see their website.

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  10. I love the tees in the last pic, old Bollywood posters are so retro and over the top cool. Great picks :)

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  11. This is fabulous. Will surely go and check out the collection. Thanks a lot for sharing.

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  12. Nice collection!!!....will check it out soon...

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  13. very interesting concept! but with a fat tag this just aint worth it... U know i found these jute bags with 'sholay' poster print for like fifty bucks! :P I mean sure its just a vegetable carrying bag but sooo POP art!

    Thanks for sharing :D

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  14. So playful and fun - The black dress is nice and funky:-)

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  15. Cool stuff! I particularly loved the black dress :-)

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  16. sorry i've taken so long to get back to you. thanks for your comment! very cute post. X

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  17. Aaaah soo funky!! Would totally rock and make me the cynosure if I wore it here!! Alright i want. :P :) I'll soon email you daahling!

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  18. that's so cool. it looks like a really fun line! :)

    ♥♥♥
    cara mia

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  19. Great pieces! It looks like you had a lot of fun!

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  20. OMG How much stuff I have missed out on! I am upset now. Really! ... Oh well ...

    BUT awesome stuff ... love the posters ... movie buff that I am :o)

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